Top News

Atlantic Superstores ask shoppers to donate to P.E.I. food banks

Mike MacDonald, general manager of the Upper Room Food Bank.
Mike MacDonald, general manager of the Upper Room Food Bank. - Dave Stewart

For many Canadians, it’s easy to picture a holiday feast, consisting of platters filled with delicious food and all the fixings. But for Canada’s 800,000 monthly food bank users, holiday dinners don’t have the same ring.

That’s why Atlantic Superstore locations and affiliated grocery stores across P.E.I. have teamed up with local food banks for their holiday food drive, which is on now until Dec. 24.

This year, Atlantic Superstore is reminding community member that even a small donation is all it takes to enable us all to enjoy a special holiday dinner.

Statistics confirm that Canadians are closer to the issue of hunger than ever before. Almost half of Canadians admit they know someone who has visited a food bank, up from 40% in 2012. But there’s some reassurance in the fact that 80 per cent of people in a recent Food Banks Canada survey said that Canadians like themselves play a role in helping those in need.

Mike MacDonald of the P.E.I. Food Bank Association said Islanders know a lot about hunger in this country and this province and have a strong will to change it.

“We hope the Atlantic Superstore holiday campaign will give community members across the province a reason to get out and donate so we can all enjoy the holidays together.”

This year Atlantic Superstore is calling for donations of nutritious non-perishable food items – think of healthy items you would choose to feed your own family – as well as baby food and money. It’s easy to donate – simply place food items in the special food drive bins in-store or make a monetary donation at the checkout.

Recent Stories