Mixed feelings as COVID clip snowbirds wings
Have you heard about the SaltWire News app?
Daily fall forecasts and weather facts from Cindy Day
SaltWire's cartoonists bring heart and humour to the news.
SaltWire Selects: Stories you don't want to miss
What you need to know about COVID-19: October 20, 2020
Combining the pretty with the protection
A Cape Breton woman is adding pretty to protection.
Kim Boudreau, owner of Kreative Design in the Value Check Plaza in Sydney River, is designing custom non-medical face masks with lace and bling.
"At Kreative Design we have always tried to be fashion forward,” Boudreau said. “When I realized the importance of wearing a protective face mask and that we were going to have to wear them for many months, I knew we would need to design a mask that would be both pretty and protective. Our motto is, 'If you have to wear one, shouldn't it have bling all over it?'"
Boudreau has owned Kreative Design — a boutique and jewelry design and repair studio — for 10 years.
“We are fashion and jewelry with a little bit of extra,” she said. “Everything from our jewelry to our purses to shoes have a little extra to them.”
Due to COVID-19 protocols, the store closed in March but reopened at the end of April.
Kreative Design sells mainly one-of-a-kind or limited designs and now the face masks are no different.
“We felt if you have to wear a mask, why couldn’t it be pretty?” Boudreau said. “So we combined pretty with protection. Each mask includes hand-sewn Swarovski crystals, sequence and of course, delicate lace.”
Boudreau said she knew the custom-designed masks would be perfect for her fashion-conscious clients for daily wear and she also thought they’d be wonderful for special events like weddings, baby showers and anniversaries.
When non-medical masks became mandatory in indoor public places as of July 31, Boudreau began getting calls from brides-to-be and wedding parties. So now she takes orders for custom-made masks.
“Now that they have to wear them, they want something a little prettier.”
Boudreau works with a local designer and they spend hours creating unique designs. The masks are made with double-layered preshrunk cotton, with a nose wire for superior seal to prevent glasses from fogging up. Each mask has lace and is embellished with five hand-stitched Swarovski crystals.
“So you can wash the mask gently in your sink or on the gentle cycle and the crystals will stay in place,” she said. “A sequence is also added for a little extra bling.”
The masks tie around the head or around the ears, and seal under the chin. There is also a pocket to insert filters if a person feels the need.
“We try to think of everything, so they’ll be comfortable and very, very pretty,” Boudreau added.
With the pandemic being a new normal, she feels having pictures with masks on will be something for future generations to talk about.
“We’re making history here,” she said. “Won’t it be fun in 20 years to look back and see your wedding pictures and bridesmaids in beautiful gowns wearing Swarovski-embellished masks in their gown colour or a colour that helps them stand out?”
Masks are sold at the store and can be purchased on the website at www.KreativeDesign.net.
Former Isle Madame resident Linda Latimer recently moved to Truro and purchased a face mask from Kreative Design before she left.
“I ordered the beige one with all the glitter on it,” she said. “I just love it, it fits perfect.”
Latimer said she decided to purchase masks after hearing Isle Madame's Dr. Bob Martel say, "Wearing a mask shows respect for our neighbour.”
“So I decided I was going to wear a really pretty one,” she said.
Latimer said she has gotten many compliments and has been asked where she bought the mask.
Boudreau said at Kreative Design they also work with precious and semi-precious stones and metals, gold and sterling silver. Pieces are custom-designed and they will also use recycled gold.
“We take grandmother’s jewelry if you want and can make your engagement ring. We just did a young girl’s engagement ring using jewelry from her mother and her grandmother. Every time she looks down at her hand she’ll see three generations in this piece of jewelry she’ll have for the rest of her life.”