An insatiable sense of curiosity and a tendency toward strong opinions have always been character traits of Prince Edward Islanders, and no doubt are two of the reasons Prince Edward Island residents have always been loyal newspaper readers.
The Guardian’s roots go back to the 1870s and Rev. Stephen G. Lawson, a Presbyterian minister. The newspaper went through a series of name changes before settling on The Guardian in 1887.
A lot has changed since then, but The Guardian’s commitment remains as strong today as it was then – to be the Island’s news leader or, as our masthead says, to cover Prince Edward Island like the dew.
Today, we’re reaching more people than ever before – in print, digital and social media platforms. The Guardian, the largest newsroom in Prince Edward Island, features award-winning local, regional, national and international news, photos, and opinions.
With a combined total weekly readership print and digital of 130,000 readers we play a dominant role leading the conversation in our neighbourhoods, coffee shops, and on social media
* Vividata 2016

*More than 82 per cent say they read our print and digital products weekly.


The Guardian is part of your community Prince Edward Island.
This year, The Guardian’s Raise-a-Reader program raised more than $33,800 with matching dollars from the province for literacy programs across the Island.
Every year, The Guardian’s Stuff for Students program takes pressure off families and helps to ensure students are equipped to learn for the school year ahead.
The Guardian’s Newspaper in Education program provided more than 72,000 free papers every year to schools across the Island, in addition to copies of our e-edition, and curriculum resources.
The Guardian and its team of nearly 100 employees across the province are involved in organizations across the province, including donating hundreds of coats to this year’s Coats for Kids campaign.

*69 per cent say they read a weekday Guardian

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Retail Advertising

Susan Myers - Regional Sales Manager, The Guardian and Journal Pioneer
Phone: (902) 629-6021


Working from The Guardian Office

Ellen MacPhail - Sales Coordinator, Responsible for Obituaries
Phone: (902) 629-6026


DJ Leger - Account Manager
Phone: (902) 629-6025


Abby Oliver - Account Manager
Phone: (902) 629-4651


Traci Gaudet - Account Manager
Phone: (902) 629-6016


Emma Bourgeois - Account Manager
Phone: (902) 629-6024


Tanya Wilson - Sales Coordinator
Phone: (902) 629-6015


Francie Hennessey - Sales Coordinator
Phone: (902) 629-6088


Working From The Journal Pioneer Office

Maureen Pye - Account Manager
Phone: (902) 432-8222


Sonya Ramsay - Sales Coordinator
Phone: (902) 432-8221


Maria Brant-McMahon - Sales Coordinator
Phone: (902) 432-8218