P.E.I. beer is Alberta bound

Published on August 11, 2013
20130102 PEI Brewing Company

The Prince Edward Island Brewing Company has announced that two of its beers are available in Alberta, beginning this week.

Sobeys Liquor will be offering Gahan Ales and Beach Chair Lager in 39 of its Alberta stores.

“We are very pleased to announce that P.E.I. beer has arrived in western Canada,” said Jeff Squires, president of the P.E.I. Brewing Company. “We are working with Thirsty Cellar Imports, a highly regarded sales agency in Calgary to represent our brands in the Province of Alberta."

Marlene Howard, president of Thirsty Cellar Imports, says she is excited about the opportunity.

“We have been looking for a quality line of craft beer to add to our portfolio," she explained. “Gahan Ales and Beach Chair Lager are the perfect fit. They are handcrafted, premium quality, and they are made in P.E.I. – all attributes that Albertans value.

"We also know that there are many Maritimers currently working in our region. They will be happy to see a great Maritime beer available in Alberta.”

The P.E.I. Brewing Company and Thirsty Cellar Imports is running a contest in Alberta during the month of August that will see the winner and guest flown to Prince Edward Island for an all-expenses-paid "Island dream vacation". The winner will receive complimentary return airfare from Edmonton or Calgary to Charlottetown, free accommodations, meals, and golf during their stay. The contest is available to Albertans of legal drinking age only.