Kraft cancels Hockeyville program due to NHL lockout, gives $1M to minor hockey

The Canadian Press
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Linda Crozier nominated Kensington Community Gardens for Kraft Hockeyville 2011, several Island communities have competed for the Hockeyville title.

Kraft Canada is cancelling its Hockeyville program this year due to the NHL lockout.

The company is going to instead give $1 million to Hockey Canada affiliated minor hockey associations.

Kraft’s Hockeyville program is an annual competition that rewards Canadian communities for their involvement in their local arenas.

Stirling-Rawdon, Ont., was this year’s winner and was to host a pre-season game before the lockout. That game has been postponed to the 2013-14 season.

Under the new program, Kraft will recognize the top five volunteers and award their hockey associations with $100,000, while 20 other volunteers will win $20,000 for their associations.

Kraft will also give $100,000 to Hockey Canada for learn-to-skate programs.

 

Organizations: NHL, Kraft Canada

Geographic location: Rawdon

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  • Gerard
    November 21, 2012 - 21:44

    Great move Kraft.............We don't need N. H. L. Hockey anyway...Junior, College and Womans Hockey is MUCH, MUCH better to watch on T. V. .............. At least they don't try to Mame or Injure other players...........

  • spud
    November 20, 2012 - 20:41

    Hockey is like reality t/v not worth watching!!