John Rowe, founder of Island Abbey Foods, is surrounded by some of his products including honey candy and honey cough drops. Guardian photo by Heather Taweel
Island Abbey Foods Ltd.™ has announced a collaboration deal with Rexall that will showcase the Honibe® Honey Lozenges™ in all Rexall and Pharma Plus cough and cold sets across the nation.
Honibe Honey Lozenges contain 99.99 per cent pure honey, with a small amount of naturally derived menthol and eucalyptus and no artificial ingredients.
Honibe will be featuring both flavors of their Honey Lozenges in Rexall and Pharma Plus locations: Honey Lozenges with Menthol and Eucalyptus and Honey Lozenges with Lemon, Menthol and Eucalyptus.
“We are happy to announce a partnership with Rexall and Pharma Plus in Canada with our Honey Lozenges line,” said John Rowe, president of Island Abbey Foods Ltd.
“Rexall has been in the pharmaceutical industry for more than 100 years and their mandate of committing to help Canadian families and communities be healthier aligns directly with ours at Honibe. Our Honey Lozenges line is a perfect fit for the Rexall chain and we are proud to have a partnership with the Rexall brand and its Pharma Plus banner.”
Island Abbey Foods flagship brand Honibe has seen huge growth and recognition in the last few years. The Honibe Honey Drop achieved the prestigious food award at SIAL Paris 2010, the Global SIAL d’Or (Gold Medal), which recognized the Honibe Honey Drop as “The Best New Food Product in the World.”